Clik here to view.
Why UPCs and model numbers matter for ecommerce SEO
If you’re running an ecommerce site and you’re not surfacing model numbers and UPCs clearly on your product pages, you’re missing an easy win for capturing high-intent traffic. Many shoppers don’t...
View ArticleMy predictions for AI Overviews in the next year
AI Overviews are here to stay, so it’s worth taking some time to discuss where they may be heading over the next 12 months. I have some predictions about AIOs I would like to share. The predictions...
View ArticleHow Google’s AI Overviews are changing SEO (Semrush study)
Hot off the predictions I shared for AI Overviews last week, we have more data about how AIOs are evolving in the Google landscape. Google’s AI Overviews and why they matter Google’s search results...
View ArticleClik here to view.
Where is search in 2025?
If you care about where SEO is headed, Glen Allsopp’s latest research is essential reading. His 2025 State of SEO report at Detailed.com is packed with real data, sharp insights, and trends every SEO...
View ArticleGoogle rolls out AI Mode – and may have just boosted the importance of...
What just happened: Google rolls out AI Mode in the U.S. Google has officially launched its new AI Mode in U.S. search results, making it available as an opt-in experience through a dedicated tab and...
View Article7 Writing Instructions That Make AI Content Rank Better (And Get Cited More...
Most people assume that writing content with AI is about finding the right prompt. But the real advantage comes from knowing how to instruct AI models to write in ways that align with Google’s...
View ArticleHow to fix ‘Crawled – currently not indexed’ or make sure it doesn’t pop up...
If you’ve opened Google Search Console and noticed pages labeled “Crawled – Currently Not Indexed,” you’re not alone, and you’re not necessarily in trouble. This status means Google saw the page but...
View Article“Crawled – currently not indexed”– When Nothing Else Works: Change the URL
Last week, we covered the many reasons why a page might show up in Google Search Console as “Crawled – currently not indexed.” We looked at: Internal linking issues Content quality User engagement...
View ArticleClik here to view.
ChatGPT Search Query and Reasoning Extractor
Want to see how ChatGPT decides what to search and why? This bookmarklet I built gives you a behind-the-scenes look. What It Does This tool extracts: All grounded search queries ChatGPT used during a...
View ArticleThe Best AI Search Optimization Checklist Yet
If you’ve been wondering how to show up in AI Overviews, or how to prepare your content for a world where AI is assembling answers instead of listing links, then this is the checklist you need. Last...
View Article